Qatar's Sheika Al Mayassa Bint Thani is, besides being a billionaire, the head of the Qatar Museum Authority and a renown art collector. Her efforts are recognized to continuously add value to the art world, and this March, she'll be doing so regionally.
Under the princess' patronage, Doha will be hosting Art for Tomorrow from March 12-15 at the W Doha Hotel & Residences.
"The progress we have made at Qatar Museums in shaping our nation's artistic, creative and cultural development make Doha the ideal backdrop for this important event," the Sheikha said on the Qatar Museum blog .
The star-filled speakers include Marina Abromovic, Jeff Koons, Zaha Hadid, and other prominent figures in the art world to discuss the latest technologies in art. Other participants include the global directors for Art Basel and the Victoria & Albert Museum.
The conference is put on by The New York Times and will address the "digitization" of the art world and its effect on traditional galleries and museums, a fitting topic to discuss in the Gulf, which has many world-class art institutions currently under construction.
Spectacular new museums and galleries are springing up around the world. But in an era of digitization can “bricks and mortar” institutions still contain the world of art? How will the digital and real art markets co-exist? What can museums do to reinvent themselves for a new generation?
Set against the striking cityscape of Doha, Art for Tomorrow brings together world-famous artists and architects, with leading museum directors, urban developers, policy-makers and financiers to address these critical issues and their impact on the creative cities of tomorrow.