From the infamous FedEx arrow to the lesser-known LG initials masquerading as a face, these brand logos all have one thing in common: secret messages. By sneaking in references to their products, either the cut of the Gillete blade or the 31 flavors of Baskin Robbins ice cream, these companies are subliminally messaging consumers. Tricky.
Courtesy of British plastic card maker Oomph, these are 40 creative logos, that push products, send messages and most of all, encourage shoppers. Note, there is some debate on the BMW logo.
