A U.K. based modesty-focused clothing company, Shorso, is now selling hijab-wearing Barbies ... that sing in Arabic.
And of course, the song they've chosen is all about love ... the unconditional love kids have for their mothers.
As Arabs, we have to say that as children, we've never felt the need to express our unending love for our mothers through dolls and especially not in such a singing style, but hey, who's judging?
Don't believe us? Click here to have a listen.
"Ahebbo Oumi, Ahebbo Oumi," the song lyrics repeatedly say, which translate to: 'I love my mother, I love my mother'.
Haunting. Moving on.
Shorso officially put the dolls up for sale on April 9, on the company's eBay page. They are also available for international shipping.
"The inspiration behind creating the dolls and clothing was that we found there is a lack of these products available on the market," Jessica Robinson, Shorso's regional commercial director, told The Huffington Post.
Alongside the dolls, the company has also launched various modest outfits made exclusively for Barbie dolls that can be bought without the actual doll.
Prices range between $12 to $25, depending on whether you purchase the entire doll with the modest wear or just the clothes alone.
That's not all Shorso is doing. The company has been selling modest-clothing for quite some time now - and that includes modest athletic wear including a sport-friendly hijab.
The company's athletic hijabs were being sold long before Nike announced its Nike 'Pro Hijab' line earlier this year.
There have been numerous attempts to bring hijabi barbies to life, with the most popular being the "hijarbie" - an initiative launched last year by Nigerian fashion and lifestyle blogger Haneefah Adam, whose aim was to showcase mini hijab fashion.
What about the modest fashion industry?
The modest fashion industry is also at its peak, and hijabis have been rocking the fashion scene.
This year alone, there have been groundbreaking attempts to make the global fashion industry more inclusive of modest-fashion.
Earlier this year, the U.K. held its very first modest fashion week. Prior to that, Indonesian fashion designer Anniesa Hasibuan made history with an all-hijab show at New York Fashion Week.
According to a Global Islamic Economy report, the Muslim clothing market is expected to be worth $327 billion by 2020.