Nadia Shayboub, a Moroccan national, has dreamed of becoming a professional singer since she was a little girl. But despite her talent, she never made it into the world of show business.
Now in her fifties, Shayboub is finally kick-starting her music career and getting the recognition she deserves, thanks to the power of social media.
Videos of Nadia have been making rounds on the internet, garnering thousands of shares and views, along with motivational comments urging her to continue singing. With nothing but her voice, she has captured the hearts of many people who dubbed her "The Moroccan Oum Kalthoum".
It all started earlier this month, when Shayboub's friend Asmaa Adnane, who is now her manager, shared a Facebook live-stream video of Shayboub singing. Wearing homey clothes and without any background music nor prior training, she enchanted the world ever so humbly.
Shayboub took the internet by storm and the video amassed over 100,000 views. Comments came pouring in, with many Facebook users thanking Adnane for introducing such a delightful woman and asking how she is not already a superstar. Some even compared her to Arab legends including Oum Kalthoum, Asmahan and Naima Samih.
"Oh my God, sister, where have you been hiding? The music industry needs your brilliant voice."
"Don't let appearances fool you and don't judge people by their looks. The river often has what the sea lacks. Glory to Allah, her voice is more than amazing."
Encouraged by people's positive responses, Adnane streamed another live video two days later. Shayboub's rendition of Oum Kalthoum's "Al-Atlal", which she performed while sitting comfortably on a bed wearing pajamas, was viewed by over 620,000 people.
Since then, Shayboub has taken up the stage name Nadia Al-Maghribeya and started her own Facebook page.
Meet Nadia
In an interview with Moroccan website Alyaoum24, the mother of two said that she is a very simple woman who has "led a normal life" and dealt with life's ebbs and flows.
"I was born with a passion for music, it was almost instinctive," she said. "When I was a little girl, I used to stand on a chair and sing."
Shayboub, who studied law for two years, attended a music academy and strived to become a professional singer said: "I was not lucky... The chance never presented itself," adding that she had prioritized motherhood.
Move over youngsters ... Nadia is going pro!
Shayboub told Alyaoum24 that she does not want her talent to be limited to social media, saying, "I hope my voice goes beyond Facebook."
So, motivated by her audience's recognition of her talent, Shayboub is working on taking her singing to the next level and her manager has revealed that they are organizing a live concert.
And what better way to enter show business than with a makeover?